2006 Fifa World Cup Final
2006 Fifa World Cup Final Highlights
Television coverage of the 2006 FIFA World Cup™ was the most extensive to date with 376 channels showing the event compared to 232 in 2002. What is more, the 2006 event was aired in a total 43,600 broadcasts across 214 countries and territories in 2006, generating total coverage of 73,072 hours - an increase of 76 percent on the 2002 event (41,435 hours) and a 148 per cent increase on 1998. This means that if all the 2006 coverage were shown on just one channel, it would take over eight years to broadcast non-stop. The 2006 FIFA World Cup Germany had a total cumulative television audience of 26.29 billion (24.2 billion in-home and 2.1 billion out-of-home viewers). This is on a par with the 1998 event, which like 2006 was also staged in Europe, but a little below the 26.4 billion in-home viewers noted for the 2002 FIFA World Cup in Korea and Japan.
2006 Fifa World Cup Final Sbc
Unsurprisingly, the most-watched match was the final Italy v France with a global cumulative audience of 715.1 million viewers. This 2006 report was commissioned by FIFA's television partner, Infront Sports & Media, and compiled by Sponsorship Intelligence, a subsidiary of Publicis Groupe. It confirms the competition's status as the world's most popular event that has sustained robust worldwide viewing levels at a time when most programme genres are suffering a downturn in market share.